DIGITAL AD COPY SPECIFICATIONS

’Round the Roundhouse will accept “camera ready” ads as digital files
provided they comply with our standards.

• Ads may be submitted by email or on disk (100Mb zip, floppy or CD)

• Ads must be correctly sized to our specifications below:

• All ads must be submitted in “PDF” format. That is, they must be one flattened file,
created using Adobe Acrobat, with embedded fonts and graphics.

• For BLACK & WHITE (grayscale) ads: Please make sure everything included in your ad
(i.e., photos, logos, text, etc.) is NOT in color.
Please convert everything to grayscale before creating the PDF.

• For COLOR ads: Please submit one flattened PDF-format file created in “CMYK” (not “RGB”).
(CMYK = cyan, magenta, yellow & black---or “process" colors.
RGB = red, green & blue)

We hope this will clarify any questions about submitting “camera ready” ads to us,
but feel free to give us a call at (505) 988-1135 if you need any further information.
If there is a problem getting us your ad in this format, remember that we can
create the ad for you at no additional charge, and that you would have final approval
of the ad before going to print. Just make sure you allow us enough time
before deadline to get the work done and approved.

~ We reserve the right to refuse or reject any ad, for any reason ~